Sales and Marketing Manager

Connamara, Co Galway, Full Time

Our client offers an exciting opportunity to work with a dynamic team in a quality and established hotel. 

The Job

As the  Sales & Marketing Manager you will be responsible for identifying new business opportunities for the Hotel as well as nurturing existing customer accounts and repeat business. This is an exciting opportunity to work with a dynamic team in a quality and established hotel.

You will also be required to manage mainstream and digital marketing initiatives for the Hotel. This role will be based both in Galway City and on-site in Clifden.

Core Objectives

· To generate new and repeat sales for the hotel in line with the hotel’s culture, objectives and sales strategy

· To generate positive market profile locally and nationally for the Clifden Station House through targeted marketing and PR.

· To produce and implement an annual sales, marketing and PR plan and budget for the hotel

· To manage all hotel digital and print media and advertising and to implement upgrades and updates to ensure best in class customer and market interface

· To provide sales leadership to all hotel staff and support our culture of maintaining the highest levels of customer service and operating standards

Responsibilities and Targets

· Identify, create and convert sales opportunities for all aspects and segments of the hotels business.

· Manage existing relationships and increase revenue through these existing channels

· Drive all sales to increase REVPAR and ARR being mindful of hotel sales strategy

· Increase sales through proprietary web-site and lower cost sales channels

· Meet sales KPI’s in respect of calls, face to face meetings and conversions

· Work closely with revenue management and reservation team to ensure high quality bookings with maximum yield to the hotel

· Manage social media and web interface ensuring a high quality customer interface with leisure and corporate clients

· Ensure all print media and marketing collateral is produced to the highest standard and within budget

· Drive the meeting, incentive, conference and event business to generate shoulder and off-season revenue for the hotel

You will also be required to manage mainstream and digital marketing initiatives for the Hotel. This role will be based both in Galway City and on-site in Clifden.

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